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ACTION 5.8

To set up the office for the digitalisation of SME commerce to provide comprehensive support for adapting to online markets

SMEs have fewer resources to be in a position to digitalise their business. The goal of this office will be to advise and support SMEs and cooperatives on the process of digitalisation and adaptation to online markets, helping them to develop and coordinate sustainable zero-mile logistics systems, making the most of technology to improve data analysis, identifying changes in consumer behaviour, encouraging training and knowledge transfer between the technology sector and commercial companies.