New consumption models and the impact of digitalisation on the education system, the media and society in general mean that the future of Catalan will be played out on the Internet. It is vital to upgrade the tools that will enable us to firmly establish and build on our cultural identity in this increasingly dynamic global context. We need to provide ourselves with cultural digital infrastructure elements, such as the AINA project, promoted by Barcelona Supercomputing Center, to enable Catalan to be used in artificial intelligence systems; and to set up business and technological diplomacy mechanisms to allow us to go beyond the current vindicating activism and come to benefit from a service that promotes Catalan and proactively supports any company in the world to incorporate it within its options, an initiative especially addressed to mass digital service companies. It is also essential to set up a forum that underpins and strengthens a dynamic, vibrant ecosystem in Catalan online and to foster the creation of educational content and resources in audiovisual format that may be accessed over the Internet. Social use of the Catalan language should be encouraged, adopting policies focussing on social use among young people (among whom social use is below 43.2%) and among those born outside Catalonia (use below 8%).
Catalunya 2022
RESET: Call to reactivate Catalonia
ACTION 1.3